Tag Archives: Flesch

The missing element in your Corporate and Brand I.D. Manual

Thank you for visiting my business writing blog. It’s about writing and editing to make your copy easier to read. Given the importance of brands, it’s worthwhile asking how your organisation’s writing style is affecting your brand. I searched the … Continue reading

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Editing for Readability – Tutorial No. 1

Thank you for visiting my business writing blog. In this tutorial I’ll take you through the readability edit of a typical About Us page for a small business. The rule for readability is simple: Use short words and short sentences. … Continue reading

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Free download beats MS Word in readability calculation

Thank you for visiting my business writing blog. For years I depended on the readability calculator built in to Microsoft Word. This feature calculates how easy a document is to read, based on the work of Dr. Rudolph Flesch. It … Continue reading

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