Category Archives: Business

“25 words or less”

Thank you for visiting my business writing blog. The original headline for this post was ‘How many is enough; how many too much?’. It’s the first of what will probably be several posts on the subject of length of text … … Continue reading

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Cycling, Doping and Mushmouth Press Releases

Thank you for visiting my business writing blog. This post returns to the issue of mushmouth content. This is also covered in Sentence Diagrams — Tutorials #2 and #4.  Many years ago my boss asked for a statement to the press. I’ve long forgotten … Continue reading

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The missing element in your Corporate and Brand I.D. Manual

Thank you for visiting my business writing blog. It’s about writing and editing to make your copy easier to read. Given the importance of brands, it’s worthwhile asking how your organisation’s writing style is affecting your brand. I searched the … Continue reading

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Sentence Diagrams — Tutorial No. 5

Thank you for visiting my business writing blog. The current topic is sentence diagrams. If you’ve never done it, please start with “Diagramming Tutorial No. 1” and work your way through. Diagramming is the best way to learn grammar, so … Continue reading

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Occupational articles

Thank you for visiting my business writing blog. This post is about something more common in journalism than in business. It’s worth discussing because it shows how grammar can be subverted for silly reasons. A strange fashion has arisen that … Continue reading

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Sentence Diagrams – Tutorial No. 4

Thank you for visiting my business writing blog. If you’re new to diagramming sentences, please work through Sentence Diagrams – Tutorials 1 through 3. The sentence for this tutorial is another example of mushmouth, introduced in Diagram Tutorial No. 2. … Continue reading

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Sentence Diagrams – Tutorial No. 2

Thank you for visiting my business writing blog. Sentence diagrams are a way of learning grammar that focuses on structure instead of rules. You should work through Sentence Diagrams – Tutorial No. 1 before you do this one. Mushmouth is … Continue reading

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